Some people told Ron “It’s just a wax comb, don’t waste your time or money on it!” But Ron knew if he could make a better surf wax comb, surfers would appreciate how much more efficient it could be. For starters, his wax comb would have a handle to provide the leverage needed to scrape off the wax. Ron adapted the basic design of a putty knife from his local hardware store by reshaping and stiffening it. In his next prototype, Ron molded his own, making it stronger still and out of 100% recycled plastic for his love of the environment.
When showed this product to his project to fellow surfers, they all agreed he should try to sell his creation. This was the start of a company called ENDLESS WAVE. ENDLESS WAVE sent the WAX BUDDY to 1000 surf shops in the United States. They asked them to be honest and let them know what they liked about it and what they did not. They received lots of comments on how to perfect the wax comb and Ron listened. The end result was a shorter and thicker version that became the perfect three-in-one surf tool: wax comb, wax scraper and rail cleaner.
When ENDLESS WAVE sent this new and improved WAX BUDDY back to the 1000 shops, something incredible happened; About 95% of the shops ordered a case on the spot. The shop owners appreciated that their feedback was taken into consideration and we can say that the WAX BUDDY was designed by “all of us” – a community of surfers, shapers, shop owners as well as three dedicated surfers from the North East coast who had a dream and would not quit on it.